Finding free fitness images and stock photos isn’t easy – especially if you want high-quality ones. Most free photos are generic or cheesy. But having worked in marketing for 15+ years, we’ve discovered a few websites that offer really great images with zero fees…
In this article, we reveal where to find free health and fitness images (ideal for gyms, personal trainers, wellness brands, and content creators to use in their marketing).

Fitness Content For Instagram
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Finding Free Fitness Images Online
When we launched our first website, we wasted a LOT of time looking for free fitness photos. It was just so difficult to find professional images that weren’t the same old ‘apple and tape measure’ clichés…
But over the years we’ve discovered a few different websites that offer high-quality images for free. Whether you’re looking for stock photos with fitness models, vector graphics of gym equipment, or icons to use on your Instagram highlights, these sites have you covered.
Here are our favourite websites for sourcing health and fitness-related stock photos and graphics…
This is our favourite source of free fitness images because everything on here has Creative Commons Zero (CC0) usage rights.
This means the photographer has waived all copyright, so you can basically use them as you please. So, whether you want to use the images for social media, printed posters, advertising, or wall art, there’s no licensing, limits, or attribution involved.
Their website has a really simple search function, so you just enter a keyword such as fitness, nutrition, or yoga to find related images.
This site also offers photos with the Creative Commons Zero (CC0) license. They have 200+ images in their fitness category and over 500 tagged under health, so you should find something to meet your needs here.
This site allows you to create image mock-ups of ebooks, online programs, or fitness apps.
There’s a huge choice of devices (laptops, mobile phones, tablets, etc.) and backgrounds to choose from, most of which are free. Then all you need to do is upload your own screen image to be used in the mockup and download the final image.
Canva is our go-to for creating professional social media and blog graphics. As well as a huge range of templates and text overlays, it has an impressive collection of stock photos to choose from.
The majority cost $1 to use, but there are also several hundred free images too. To find them, click ‘create a design’, and then select ‘elements’ on the left-hand side. You’ll see a ‘free photos’ option in the top left corner, which you can scroll through for suitable images.
If your brand has a modern, minimalist feel, then you’ll love this website. It’s a huge library of icons that are perfect for creating clean designs and eye-catching visuals.
This is the site we use to create Instagram highlight covers, data visualisations, and make text-heavy content more visual. While most of the icons require a paid account to use, we’ve found plenty of fitness-themed designs that are rights-free (like the ones below)…

This site is what we use to make infographics like these ones for our clients. It contains a bank of health and fitness-related line icons, which are perfect for these types of designs.
With a free account, you can create unlimited infographics, but they do include a Piktochart watermark at the bottom. So if you want to remove it then you’ll need to upgrade to a paid plan.

You might also like… Fitness Logo Ideas for Health & Wellness Businesses or 130 Yoga Logo Designs for Studios, Teachers & Bloggers.
If you sign up to the Creative Market email list, then you’ll receive free bundles every week. These bundles contain stock photos, icons, patterns, fonts, and templates, all created by professional designers.
Although they aren’t exclusively fitness-themed, we usually receive something that’s relevant 2-3 times per month.
You might also like… Top Workout Quotes & Captions or Funny Workout Quote Images for Instagram.
But if you don’t have the time or patience to create your own images, then you might find our social media kits useful. They contain pre-sized image posts to save you time and allow you to focus on the important things in your business…
Get Ready-Made Fitness Posts for Social Media
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Fitness Content For Instagram
Grow your social media, increase engagement & generate leads in less time.
